Coach

Recommended by Nazareno Ciccarello, IE 2008

Laura Ferro is a professional AICP coach; he practice is focused on training and organizational development, with a background in "Work and Organizational Psychology". She supports individuals, teams, and organizations in improving relational effectiveness, decision-making quality, and overall functioning.

She integrates coaching, facilitation, and the use of values-based assessments from the Barrett Values ​Centre, helping teams clarify, align, and translate values ​into concrete, shared behaviors.

She works on effective communication, conflict management, and leadership development, helping to unblock dynamics that limit collaboration, trust, and growth potential.

Coaching, for me, is an intentional choice shaped by an international career in companies such as Hewlett-Packard, KPMG, Arthur D. Little.

What drives me is working with the people behind the results — helping them gain clarity, overcome internal barriers, and unlock their full potential.

I hold a Master's degree in Applied Mathematics from Brown University and bring over 15 years of experience coaching executives and professionals in high-performance environments.

I work with leaders and talents at key moments of transition, growth, and repositioning, focusing on what matters most: clear thinking, confident decision-making, and authentic leadership — starting with themselves.

My approach is direct, reflective, and impact-oriented.

Transformational Coach. ICF PCC accredited and MCC certified (CMA - Coach Masters Academy).

I'm a leadership and career coach for ambitious women in tech. I spent 15 years in go-to-market leadership across the US and Europe before becoming a coach. The role I'm probably best known for is General Manager at ClassPass France and Southern Europe, where I launched and scaled multiple markets from scratch and grew Paris into a Top 5 global market. Before ClassPass, I led international business development at JobTeaser, and most recently I headed new venture development at Smartbox Group.

I loved that career for a long time. Until something quietly started feeling off.

That moment became the doorway to the work I do now. I coach senior women in tech who have built impressive careers and are asking a question they can't quite name yet: is this still me? It's not burnout. It's not a crisis. It's something quieter and more specific, and in my experience it's one of the loneliest moments in a high-achieving woman's career.

My approach combines strategic career thinking with embodied leadership and inner authority. The goal isn't to hand someone a plan. It's to help them get clear on who they are becoming so their next move actually fits.

I hold an MBA from Columbia Business School, a Masters in Management from ESCP Europe, and a Certificate in Professional Coaching from New Ventures West. I coach in English, French, Italian, and Spanish.

My professional journey has brought together two worlds that are often kept separate: business and psychology.

I studied first Bioengineering at Politecnico di Milano and earned an MBA from SDA Bocconi. I then spent nearly two decades in strategy consulting and managerial roles, including experience at Bain & Company and Roland Berger. Later, I returned to university to study psychology and today I work as a registered psychologist and coach with individuals and organizations.

I support managers and professionals at moments when role, ambition, and personal identity no longer fit together as neatly as they once did: taking on leadership responsibilities, navigating a career transition, dealing with complex professional relationships, or reconsidering one’s direction after building a successful career. In these situations, the visible issue is rarely just performance. It often concerns how a person experiences their role and the system around them.

My approach combines strategic clarity with psychological depth. I work on concrete situations, decisions, and professional challenges while also exploring the patterns, emotions, and relational dynamics that may be shaping them. I do not start from a predefined model of who a leader or professional should become. The aim is to help people think more clearly, recognize what genuinely matters to them, and make choices that are both effective and personally sustainable.

I am registered with the Order of Psychologists of Lombardy and am currently undertaking postgraduate specialization in humanistic, person-centred psychotherapy at IACP. I work in Milan and online.